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Microsoft Ordered To Pull 'misleading' Security Ad


By ZDNet UK
News Source
Article Date: 2003-03-24

The company's claims that its software is more secure than a bank vault have not impressed South Africa's advertising standards authority. Microsoft claimed in an advertisement that its software is so secure, it will make hackers extinct. As it turned out, it was the ad which bit the dust.

South Africa's Advertising Standards Authority (ASA) has ordered the software giant to withdraw what they termed an "unsubstantiated and misleading" print commercial last week following official complaints from freelance journalist Richard Clarke.

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http://news.zdnet.co.uk

About the Author:
ZDNet UK is a full service interactive technology destination for original expert content and services. Our dedicated team of online editors, reporters and industry experts provide invaluable perspective and resources for UK technology decision makers determined to gain an edge in business. And our IT-centric approach enables us to provide our business audience with critical news, analysis and insight into key technology products and issues that fuel business success.