[ news_security_news ]
85% Of Search Terms Untapped?
WebProNews
Staff Writer
2004-02-26
 Insider Reports RSS Feed
People are only optimizing for a small fraction of available search terms, according to a statement made by Overture's Dan Boberg.
"Thirty-five to forty percent of all searches are commercial searches and eighty to eighty-five percent of these search terms are untapped," Boberg said earlier today at the Webmasterworld Publishers Conference VI.
Boberg was a speaker during the conference's Pay-Per-Click Bid and Spend Maximization session in Orlando, Florida.
By "untapped" Boberg means people are not currently optimizing for those search terms.
There has been some criticism of this statement by industry professionals doubting its accuracy.
Click here to read the discussion on this article by experts at WebProWorld, your forum for e-Business.
About the Author:
WebProNews | Breaking eBusiness News
Your source for investigative ebusiness reporting and breaking news.
More news_security_news Articles
Insider Reports RSS Feed
|
|
iEntry 10th Anniversary
RSS
Archive
