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Yahoo's Q1 Ad Revenue Grows
Adweek
News Source
2003-04-16
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NEW YORK Yahoo recorded a 38 percent year-over-year rise in first-quarter advertising revenue, thanks in part to an increase in sponsored-search services.
The Sunnyvale, Calif.-based Web portal said Wednesday that Q1 revenue from marketing services totaled $190 million, up from about $138 million in the
same period a year ago. The boost resulted from a combination of a strong increase in revenue from its sponsored search services, as well as growth in the balance of its global marketing services revenue. In fourth-quarter 2002, Yahoo's ad revenue reached $177.5 million.
Yahoo's total net revenue for the first quarter totaled $282.9 million, a 47 percent increase versus $192.7 million a year ago. Net income for the quarter was $46.7 million, or 8 cents per share, compared with a loss of $53.6 million, or 9 cents per share, in the year-earlier period.
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